Exclusive patented ingredient
The biotech active ingredient that strengthens your skin.
BIOME-RXCELL™: our patented ingredient that rebalances the microbiome and strengthens the skin barrier from the very first application.
The result? Healthier-looking skin, with fewer inflammations, fewer imperfections, and enhanced radiance. Visibly regenerated.
Results proven by 4 clinical studies
Puréality est la seule marque au monde à encapsuler un prébiotique dans une cellule végétale.
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Brevet - Patent
BE 2020/0127
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Supported by
BPI FRANCE - INNOVATION R&D
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They talk about us
PREMIUM BEAUTY NEWS
THE FINDINGS OF OUR EXPERTS
Why is the skin becoming increasingly fragile?
You treat the symptoms, not the cause.
“82% of French people say they have sensitive skin.”
SYRES Laboratories. Sensitive skin: study of 20,000 French people, 2025
THE PURÉALITY SOLUTION
Biotech: clean beauty 3.0
A new generation of actives
The skin is an ally.
We use biotechnology to create more effective, natural, safe and sustainable cosmetic actives that work with it.
We start with the best of nature and enhance its full potential, with minimal impact on biodiversity.
THE PURÉALITY SCIENTIFIC COMMITTEE
BIOME-RXCELL™: a 100% French innovation 🇫🇷
The Puréality Scientific Committee, bringing together a biotech agency, the University of Bordeaux and INRAE, supports our innovation strategy and the development of plant-based molecules.
From this collaboration was born our patented active ingredient, BIOME-RXCELL™, developed over two years of R&D, which embodies our vision of skincare: strengthening the skin’s natural adaptive capabilities and rebalancing its microbiome.
“We had to meet the demand for effectiveness while respecting expectations of naturalness and tolerance.”
Nicolas de Klebnikoff – Founder
The process
How it works
Puréality’s botanical biotechnology is based on the use of whole active plant cells, rather than plant extracts or isolated fractions. These active cells contain only the compounds and components that the plant would naturally produce.
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Clean sourcing
We take an active plant cell from Rhodiola rosea directly from the stem, without cultivation or alteration. Healthy and intact, it naturally multiplies in the laboratory.
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Prebiotic encapsulation
We encapsulate a prebiotic, an expert in balancing the skin microbiome, at the heart of Rhodiola rosea cells. This is how BIOME-RXCELL™ is created, our unique patented biotech active ingredient.
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Revitalises and brightens the complexion
This biomimetic active reproduces the skin’s natural mechanisms, ensuring excellent tolerance. Its benefits are delivered deep within the skin.
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Active cell of Rhodiola rosea…
We chose Rhodiola rosea, an adaptogenic plant, for its ability to help the skin adapt to stress. Naturally energising and rich in antioxidants, it boosts skin vitality and resilience.
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… + Prebiotic
We selected a prebiotic that acts as a substrate for beneficial microorganisms, helping to support microbiome balance and the skin’s natural defences.
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= BIOME-RXCELL™ active ingredient
While most brands combine existing actives into complexes, we chose to develop our own unique and novel active ingredient, combining high tolerance, potency and efficacy.
The benefits of BIOME-RXCELL™
What our active does for your skin
Give your skin what it has never had
BIOME-RXCELL™ is not just another active. It’s a complex technology that enhances the skin’s natural ability to adapt.